Latest Articles

Insights on Custom Apps, CMS, Web Development & Software Solutions

IBC Digital marketing team get it right and still feel like imposters sometimes

Why hire a digital marketing team, Aren't they all Imposters?

It’s okay not to have all the answers straight away in digital marketing. I don't. Because behind every “successful” campaign… is usually a lot of testing, learning, and adjusting that no one sees. If you’re a business owner thinking about getting some help — reach out to IBC Digital

28 Mar 2026 04:19 PM

Why build a custom business application (and how to keep it sane)

If you're weighing up whether to build an app - and what type - Get in touch, we want you to send us the problem, not just the solution you've already guessed, just in case the best solution is something different. With collaboration it becomes clear from your viewpoint and our technical viewpoint what's necessary, what's advantageous, and what's…

09 Mar 2026 03:40 PM

What is hybrid architecture in mobile application development, and why is the hybrid structure agile?

IBC Digital App Developers use a hybrid approach to coding and are strategic to ensure only the minimal business logic that is required is built directly into the native App. This ensures the best of both worlds, a much more economical way of keeping Apps up to date through a single core codebase, and a lower risk method of delivering this core fun…

09 Mar 2026 02:59 PM